FOR IMMEDIATE RELEASE

 
THE DAWN OF A NEW HEALTHY COOKING OIL

VANCOUVER, CANADA February 8, 2007 - Emerald Harvest introduces a new cooking oil that has no trans fats and no cholesterol. It has one of the highest smoking points. It contains one of the lowest levels of saturated fats and is also one of the richest in healthy monounsaturated fats. It is also a source of vital Vitamin E antioxidants. Emerald Harvest's new USDA Certified Organic Extra Virgin Tea Seed Oil presents an arsenal of win-win advantages over traditional cooking oils without compromising taste or cost.

Healthy lifestyles start with consuming less saturated fats and preferably no trans fats. Emerald Harvest Tea Seed Oil provides the most uniquely healthy blend of ingredients in a cooking oil, by minimizing saturated fats and eliminating trans fats in favor of healthy monounsaturated fats and omega fatty acids. "Tea seed oil is ushering in a very exciting new category in food services - the zero trans fat, high smoke-point, ultra-healthy cooking oil," said Neeraj Murarka, V.P. of Emerald Harvest Inc. Reducing trans fats and saturated fats without compromising on taste and cost are top priorities for today's consumers and restaurateurs. 

Tea seed oil is extracted from the seeds of the camellia oleifera plant - a cousin of the green tea camellia sinensis family.

Tea seed oil is a chef's dream cooking oil. It is free of odor and has a light, pleasant taste. Due to the oil's low viscosity, even greasy fried food comes out tasting light. Emerald Harvest Tea Seed Oil is perfect for salads, vegetables, pasta, meat, chicken, fish, and seafood. Tea seed oil's high smoking point (252° C, 486º F) allows it to maintain its quality and consistency even when cooking at high temperatures. This allows chefs to create endless varieties of creations that are both tasty and healthy.

Emerald Harvest is pioneering tea seed oil in North America. Emerald Harvest Certified Organic Extra Virgin Tea Seed Oil is now available in the United States and in Canada at selected supermarkets, gourmet boutiques, at a suggested retail price of $9.99 per 500 mL bottle. It is also served at fine restaurants and is available in commercial quantities for the food services industry. Emerald Harvest is also seeking distributors throughout North America beginning in March 2007.

For more information visit www.emeraldharvest.info

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